Samuel Group Welcomes Barbara Shackleton as Senior Technology Associate

The Samuel Group of Companies is pleased to announce the appointment of Barbara Shackleton to the position of Senior Technology Associate. Ms. Shackleton’s extensive experience in the technology and IT sectors, combined with her proven ability to drive innovation and business success through AI and emerging technologies, makes her a valuable addition to the team.

“Barbara’s deep understanding of marketing, sales, and product management, coupled with her exceptional leadership skills, will undoubtedly drive success for our clients,” said Goran Samuel Pesic, Group CEO. “We look forward to her contributions across both Samuel Associates and Samuel Technologies.”

Ms. Shackleton has held leadership roles at prominent companies such as Microsoft, Citrix, and BlackBerry, where she leveraged AI, data, and design thinking to drive product innovation, market success, and significant brand growth. Her groundbreaking contributions have been recognized with US and European patents.

In addition to her professional accomplishments, Ms. Shackleton is a dedicated community leader, serving as President & Chair of the Confederation Club and Founder & Co-Chair of the Waterloo Chapter of Strategic & Competitive Intelligence Professionals (SCIP).

Her commitment to fostering connections and driving success in the Kitchener-Waterloo community further strengthens the Samuel Group’s ability to provide cutting-edge solutions and exceptional support to its diverse client base.